Im sure i dont need to say but... I think the most important thing is understanding how to achieve what you want to achieve ... if you understand the technical aspect of what you are doing then then your own style will just show through in the images...
as for studio work and my personnal learning curve ....this video was where i started - great tips on single light shooting
[video=youtube;uH84-pA7p-c]http://www.youtube.com/watch?v=uH84-pA7p-c&feature=channel_video_title[/video]
but youtube in general is a great resource for picking up tips and working out what you want to do and how to do it "properly"
after that if im honest i probably have forgotten most of what i have watched on youtube and just tend to use my own "instincts" to know what is best, but watching as much as i could was a great help in getting to grips with what i was doing and most importantly, and most in answer to your comment "need to study some other photographers work first" - It helped me work out what I personally wanted to achieve!